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Best Place to Dress Like a Rich Porn Star

Jeremy's

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Published on May 19, 2004

No, you pervert; this is not a clothing store run by fat male hetero porn star Ron Jeremy. This is a marked-down designer clothing store where people who want to look like they've been to Wilkes Bashford, but can't afford it, shop. It was started in 1987 by a fellow named Jeremy Kidson in a storefront a few blocks south of the present one, with the idea of making it cool to shop in a discount store. Jeremy's buyers obtain castoffs from upscale department stores, whether they be customer returns, window-display dressing, or leftovers from last year. As a result, labels often sport names such as Bloomingdale's or Barney's, crossed out with a Sharpie pen. Jeremy's has developed a bit of a following over the years, so bargains aren't quite what they used to be. Still, typical finds include French suede loafers marked down by half, Prada and Bill Blass blazers for only $400, or discontinued designer jeans for just 30 bucks. In-the-know types line up early in the morning for Jeremy's annual one-day, half-price sale, which is announced via an exclusive mailing list.