Best New Shopping Experience - 2010
Where else can you get Japanese goth dresses, anime DVDs, and gorilla-shaped iPod speakers, all under the same roof? New People offers all those items and more. Opened by VIZ Media founder Seiji Horibuchi, the three-story building houses the New People Store, VIZ Cinema, several cutting-edge boutiques, and the Superfrog Gallery. You can go from browsing the latest J-pop CDs to trying out a toothpick dispenser and putting your money in a Face Bank (think of a piggy bank, but with human nose and mouth), and that's only the first floor. Upstairs, the boutiques include Baby, the Stars Shine Bright (the flagship U.S. store for the Lolita brand); Black Peace Now (goth and punk items); Sou (crazily patterned, toe-fitting shoes); and Nail Art House (just as it sounds). On the third floor, you can peruse the latest Japanese art, as well as innovative anime, live action, and documentary films. All this shopping making you hungry? Try the J-POPcorn, with curry, wasabi, and shichimi flavoring, or perhaps a green tea truffle. Visiting New People is like visiting Harajuku — without the pricey airfare.