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Thursday, October 25, 2012

"No, You're Boring": 1058 Hoagie Lashes Out Against This Week's Review

Posted By on Thu, Oct 25, 2012 at 5:35 PM

click to enlarge My own personal daily special board at 1058 Hoagie. - INSTAGRAM/TABLEHOPPER

When you write criticism for a living, it's your job to dish out the bad along with the good. I had high hopes for 1058 Hoagie, the new sandwich shop from Adam Mesnick, the owner of the excellent Deli Board, but when I reviewed it this week in the paper I found some of the new hoagies to be lacking the creativity of his original hot sandwiches.

The review and its punny headline, "Deli Bored," caused me to became the subject of schoolyard name-calling on the sandwich shop's daily special board -- as Marcia Gagliardi at Tablehopper discovered and posted on Instagram with the caption, "This is what happens @1058hoagie when they don't like your review's headline: you become a special. Snark=snark."

See also:

- 1058 Hoagie: Still Building a Sandwich on Par with Deli Board

A little investigative work revealed that it is day two of the "Anna Roth is boring" campaign over at the original Deli Board, where today's specials ran under the header "Anna Roth, still boring."

click to enlarge Screenshot from today's specials board. - DELI BOARD
  • Deli Board
  • Screenshot from today's specials board.

It's unclear how long the badmouthing will go on before the restaurants go back to naming their specials board things like "teams got heart" and "backyards, tecate, and requests."

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About The Author

Anna Roth

Anna Roth

Bio:
Anna Roth is SF Weekly's Food & Drink Editor and author of West Coast Road Eats: The Best Road Food From San Diego to the Canadian Border.

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