There was a time when the Bay Area was bloated with dot-com launches that treated the tech business like show business. In those golden years of Web 1.0, flush companies traded on the reputations of the hip acts they hired to headline giant parties. It wasn't difficult to get a free glimpse of the White Stripes or Beck on the Internet's (and alcohol sponsor's) dollar, so long as you were willing to stare at oversized corporate ad banners at some... More >>>