(Nipsey Hussle is nothing funny)
The cast of the musical Gypsy set a precedent in entertainment in 1962 when it declared, "You Gotta Get a Gimmick!" That song referred to strippers, of course, but the old adage still seems to holds true, particularly in the rampantly pseudonymous worlds of rap, rock and electronic music.
The good news is that there are at least some artists out there that understand that the gimmick is only the first step in the door and that talent must follow. Today, we
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