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"The Chase" 

When: Fri., Aug. 29, 9:30 p.m. 2014
Price: $10-$15
All too often, the visual elements of a dance party feel like afterthoughts. A good dance party can't happen without the right DJ or performer — that much is clear. So when a party promoter and designer pairs the right DJ with the right visual artist, a good dance party can become a great one. The Chase is one such party.

The Chase, an irregularly occurring dance party now in its seventh iteration, returns on Aug. 29. From the beginning, the party has focused on its visuals just as much as its sound. Party promoter and resident DJ Ash Williams, aka Jimmy Gillan, explains, "It's really the point: to elevate the visual artist's role a bit since what they do is so crucial to the vibe. Subset [the party's visual artist] did the visuals at my own live performance at Haçeteria a few years ago and I've been aching to work with them ever since. I don't know anyone who does color and strong forms better."

Musicwise, The Chase is headlined by Magic Touch, aka Damon Palermo, a former San Francisco resident now based in L.A., whose take on house music has a particularly West Coast feel. "I don't think about the beach or sunny vibes while making music, although a couple people in Japan told me the same thing [about the West Coast sound]," Palermo says. "I definitely enjoy tropical environments, the ocean, so maybe my preferred environment comes out in the tunes." Intentional or not, expect warm, breezy melodies and classic vocal cuts when Magic Touch DJs back-to-back with Roche, a local producer/DJ with a complementary approach to house music.

Rounding out the bill are L.A.'s Newbody, another part of the 100% Silk family alongside Magic Touch. "Once Damon mentioned he was working with [Newbody] for the album he released earlier this year, I thought it would be good to get a bunch of the collaborators together for a single show," says Gillan. Last but certainly not least, Ghosts on Tape, one of Icee Hot's resident DJs, who should fit right in with the rest of the Silk crew.

— Chris Zaldua

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