Best Shop Window Display

Ixia

This window display in San Francisco, it seems, can bring even the non-stoned to a standstill, forcing them to experience a moment of sublime, uncomprehending fascination. “What is this place, and what does it sell?” they wonder, staring and sputtering at the implausible noncommercialism of the abstract vegetal structures floating behind the glass. What easily could have been just another florist with scum-covered windows and a few feculent calla lilies strewn about the cold stone floor instead leveraged an uncompromising gift for creating complex and beautiful art installations out of dirty sticks and leaves. These arresting constructions momentarily release us from our single-minded consumerist drive, which is probably not especially great for walk-in business, but which we believe makes the world a more aesthetically pleasing place.

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