Alemany Farmers' Market Launches $5 Incentive for Food Stamp Users

For more than five years, shoppers at the Alemany farmers' market have been able to present their CalFresh (food stamp) cards at the central office and exchange their benefits for blue $1 tokens to spend at the stands. Most of the markets in the city, including the Ferry Plaza

Farmers' Market, provide a similar service. At Alemany, however, few shoppers have used the tokens. So this weekend a coalition of city agencies and organizations launched an incentive program, Farmers' Market Bonus Bucks. CalFresh customers who spend $10 on fruits and vegetables at the market will get an extra $5 worth of tokens free.

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