EDC 2012: The Underground Has Left The Building

edc girls peace christopher victorio.JPG
Christopher Victorio
EDC girls give PLUR.

Twenty years after rave culture first entered the American mainstream, the success of a festival like Electric Daisy Carnival begs the question: Can electronic dance music retain its authenticity, warehouse roots and peace, love, unity and respect (PLUR)?

EDC, whose organizers claim they sold out this year's event in Las Vegas with a three-day audience of 300,000, has taken EDM to levels previously unseen in the United States.

Massive stages, booming sound systems, and DJs who are now studio A-listers (David Guetta) and arena rock stars (Kaskade) in their own right beg the question of whether this has indeed become a mainstream showcase, as its promoters argued before raves were shut out from the L.A. Coliseum last year and EDC moved to Vegas.

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