Moore Brothers Strike Mellow Gold

Gimme Moore: the Moore Brothers

You wouldn't know it from listening to all the AutoTuner-enhanced commercial pap, er, rap on today's “Hot Urban” stations, nor will you catch a gander from classic crock, er, rock outlets, but the American music world is in the midst of an acoustic folk-pop renaissance. And San Francisco is at the center of the mellow storm, having birthed and swaddled the quote-unquote freak-folk genre (a title which initially seemed cool, but is now starting to sound a bit limited).


The Moore Brothers'
  new record Aptos–named for the sleepy Northern California surf town next to Santa Cruz–is quietly but steadily winning praise from music critics, who have compared the siblings' harmony-oriented sound to such soft rock/folk icons as America, the Beach Boys, Simon & Garfunkel, Crosby, Stills, and Nash, and the Everly Brothers (what, no Don McLean, Gordon Lightfoot, or Jim Croce?).

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