Chronicle Slashes Subscription Rates for Weekend Delivery

The cash-hemorrhaging San Francisco Chronicle last year hiked its subscription rates in what editor Ward Bushee described as an effort to make up for declining ad revenue in the digital age — essentially asking readers to foot more of the bill for the printed paper.

Well, the powers-that-be at the Chron now seem to be trying a different tack. Promotional ads in recent editions of the paper are touting a year-long, Thursday-through-Sunday subscription for only $19.99. Even though the deal includes delivery only four days of the week, that's still an astoundingly low price — particularly when one considers that the Sunday paper is the costliest to produce.

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