Facebook's Mark Zuckerberg Announces Privacy Reforms

Facebook founder and CEO Mark Zuckerberg unveiled a raft of privacy reforms today at the company's headquarters in Palo Alto in an effort to stanch outrage from the social-networking site's users over public availability of their profile information. Zuckerberg said the company will adopt three changes to its technology governing privacy settings:

  • A simple display showing users who can view their profile: everybody, just your Facebook “friends,” or friends of your friends.

  • Control over which other Facebook users can see your page in the first place. The company reportedly will have a function that allows you to block your page from turning up in other customers' searches.

  • The ability to completely turn off the site's controversial “instant personalization” feature, which allowed outside websites to access personal data on your Facebook page.

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