Jilted advertisers say they were overcharged for bogus video views that were jacked up by as much as 900 percent, according to a new lawsuit.
The latest ‘guerrilla marketing’ campaign is called the Ms. Representation Project, but DPW classifies it as vandalism and Ms.-behavior.
When the phrase “Twitter Flight School” appeared in my feed this morning, I wondered if the company was somehow going to teach me to…
The San Francisco City Attorney's office is going after social-gaming company Zynga — maker of such popular Facebook applications as FarmVille and Mafia Wars…
In the realm of manipulative marketing tactics, it doesn't get much better than a love letter. “Do you love J.Crew?” the email wants to…
Music is only one part of the music business. The other part, of course, is business, and a big part of that business revolves…
Tuesday's momentous swearing-in of President-elect Barack Obama means many things to many different people: change, unity, hope, and of course, marketing. Pepsi has…
